Introduction

This is not a generic design case study, but take this as a story of what I did and the experiences of what I built. The purpose of this document is to showcase my motive, progress, work & collaboration with the team.

I've been part of the startup to build from 0 to 1 for all the products across Verak and was a part of the company when they pivoted & rebranded from BimaPe.

What I designed and worked on?

  1. Sales - Helping online and offline sales representatives to sell the insurance products and solving all the problems hindering them from closing the sales.


  2. Generating Leads - Collecting information from customers is a difficult job. Have talked about, what makes it difficult? How did we solve them?


  3. Retaining information & Reducing interaction costs - A few design updates that I made improved the working memory of the sales representatives and essentially led to a spike in all the metrics.


  4. Customers - Designing the customer side of the story to help them understand our product, compare plans, close the deal & a lot more.


  5. WhatsApp (QA and Flow Design) - Our customers aren't tech-savvy, They prefer WhatsApp over Dashboards/Websites. Design played some role in replicating the digital flow in WhatsApp as a product.


  6. Operations Interface - Not all steps in a business are automated, though we try our best to automate them. This dashboard helps the operations team to keep a track of the dealings with insurance companies and customers. With time, we have automated features based on feedbacks and observations from various insurance partners & customers.


  7. Underwriting Workbench - A platform for our in-house underwriting team to amend the lead details so that it doesn't get rejected by the insurance company.


  8. Fleet On Street (FOS) - Designing for sales agents who sell door-to-door commercially


  9. Templates (PDF Designs of various Proposal Forms, Quotes Comparison & Covers)


  10. Design UI Kit (Premature stage of a design system)


  11. Website Design


  12. Self Serve Journey


  13. User Experience Research - Listened to 400+ call recordings, interviews over call, Shadowing sales reps, and secondary competitive research. Helped me understand our sales representative and customer's behavior.


  14. Mixpanel & Microsoft Clarity - Analysing patterns & to find the problems

Now that you have some context, why don't youuuuu….

READ ALL OF IT

The project is currently locked. For password, please don't hesitate to DM me over Twitter, LinkedIn or Email.

Introduction

This is not a generic design case study, but take this as a story of what I did and the experiences of what I built. The purpose of this document is to showcase my motive, progress, work & collaboration with the team.

I've been part of the startup to build from 0 to 1 for all the products across Verak and was a part of the company when they pivoted & rebranded from BimaPe.

What I designed and worked on?

  1. Sales - Helping online and offline sales representatives to sell the insurance products and solving all the problems hindering them from closing the sales.


  2. Generating Leads - Collecting information from customers is a difficult job. Have talked about, what makes it difficult? How did we solve them?


  3. Retaining information & Reducing interaction costs - A few design updates that I made improved the working memory of the sales representatives and essentially led to a spike in all the metrics.


  4. Customers - Designing the customer side of the story to help them understand our product, compare plans, close the deal & a lot more.


  5. WhatsApp (QA and Flow Design) - Our customers aren't tech-savvy, They prefer WhatsApp over Dashboards/Websites. Design played some role in replicating the digital flow in WhatsApp as a product.


  6. Operations Interface - Not all steps in a business are automated, though we try our best to automate them. This dashboard helps the operations team to keep a track of the dealings with insurance companies and customers. With time, we have automated features based on feedbacks and observations from various insurance partners & customers.


  7. Underwriting Workbench - A platform for our in-house underwriting team to amend the lead details so that it doesn't get rejected by the insurance company.


  8. Fleet On Street (FOS) - Designing for sales agents who sell door-to-door commercially


  9. Templates (PDF Designs of various Proposal Forms, Quotes Comparison & Covers)


  10. Design UI Kit (Premature stage of a design system)


  11. Website Design


  12. Self Serve Journey


  13. User Experience Research - Listened to 400+ call recordings, interviews over call, Shadowing sales reps, and secondary competitive research. Helped me understand our sales representative and customer's behavior.


  14. Mixpanel & Microsoft Clarity - Analysing patterns & to find the problems

Now that you have some context, why don't youuuuu….

READ ALL OF IT

The project is currently locked. For password, please don't hesitate to DM me over Twitter, LinkedIn or Email.

Introduction

This is not a generic design case study, but take this as a story of what I did and the experiences of what I built. The purpose of this document is to showcase my motive, progress, work & collaboration with the team.

I've been part of the startup to build from 0 to 1 for all the products across Verak and was a part of the company when they pivoted & rebranded from BimaPe.

What I designed and worked on?

  1. Sales - Helping online and offline sales representatives to sell the insurance products and solving all the problems hindering them from closing the sales.


  2. Generating Leads - Collecting information from customers is a difficult job. Have talked about, what makes it difficult? How did we solve them?


  3. Retaining information & Reducing interaction costs - A few design updates that I made improved the working memory of the sales representatives and essentially led to a spike in all the metrics.


  4. Customers - Designing the customer side of the story to help them understand our product, compare plans, close the deal & a lot more.


  5. WhatsApp (QA and Flow Design) - Our customers aren't tech-savvy, They prefer WhatsApp over Dashboards/Websites. Design played some role in replicating the digital flow in WhatsApp as a product.


  6. Operations Interface - Not all steps in a business are automated, though we try our best to automate them. This dashboard helps the operations team to keep a track of the dealings with insurance companies and customers. With time, we have automated features based on feedbacks and observations from various insurance partners & customers.


  7. Underwriting Workbench - A platform for our in-house underwriting team to amend the lead details so that it doesn't get rejected by the insurance company.


  8. Fleet On Street (FOS) - Designing for sales agents who sell door-to-door commercially


  9. Templates (PDF Designs of various Proposal Forms, Quotes Comparison & Covers)


  10. Design UI Kit (Premature stage of a design system)


  11. Website Design


  12. Self Serve Journey


  13. User Experience Research - Listened to 400+ call recordings, interviews over call, Shadowing sales reps, and secondary competitive research. Helped me understand our sales representative and customer's behavior.


  14. Mixpanel & Microsoft Clarity - Analysing patterns & to find the problems

Now that you have some context, why don't youuuuu….

READ ALL OF IT

The project is currently locked. For password, please don't hesitate to DM me over Twitter, LinkedIn or Email.